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Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
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This resource examines how you can make your organization a dynamic business with the right set of innovative and proactive applications and tools.
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B2B professionals need to ensure their partners have up-to-date information, and that their web content is consistent and relevant across all channels. To simplify channel marketing, savvy businesses are looking towards channel content syndication.
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This eBook provides informative statistics and practical tips for ensuring that the messages being sent by your business actually make it to your subscribers' inboxes.
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In this resource, explore the results of a 2014 survey on how Millennials operate as consumers, so you can use that information to optimize your marketing strategy and business processes. Find out how Millennials share personal data, how they relate to mobile devices, how they'd like to connect with companies, and more.
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This informative resource explains the steps that business leaders can take to prevent and break down silos within their organizations, particularly within marketing departments.
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In this white paper, get an overview of mobile systems, or "systems of interaction", including the business and technological challenges, as well as how these systems impact the application lifecycle.
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The following white paper explores the business need for a global brand management solution to help distinguish your brand amongst thousands of other companies. Learn about the 3 key process to successful global brand management, the technology to use, and more.
