ANALYST REPORT:
A new study from Demand Gen Report has uncovered that intent is now a key pipeline accelerator and use cases for intent data are rapidly expanding within sales and marketing organizations. Download this exclusive report sponsored by TechTarget to discover 10 emerging use cases to put to use in your company.
EBOOK:
This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
RESEARCH CONTENT:
Download this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling.
EZINE:
As we celebrate MicroScope's 40 anniversary, we look back (and forward) to assess how the channel keeps changing, with experts weighing in with their opinions
EGUIDE:
The results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
WEBCAST:
Watch this brief video to hear from Barry Magee, Director of Business Intelligence at Citrix, as he recounts how the Citrix sales team quickly adopted TechTarget’s Priority Engine, and the benefits it helped them realize.
WHITE PAPER:
IBM explores how the impact of innovative business models for "how to sell" are now as important as the innovative products themselves - CE manufacturers need to skillfully manage their mix of sales channels for future success.
EBOOK:
In this e-book, find out how to make a major shift in your sales approach for the better in order to both increase individual sales rep effectiveness and improve collaborative team selling.
WHITE PAPER:
Access this whitepaper to discover the 3 main funnel points for a successful sales strategy. Read on to find out how to calculate your campaign for success, and how to measure your call center metrics appropriately.
